VANCOUVER, BC. May 4, 2011, Smartcool Systems Inc. (TSX-V: SSC) has signed a distribution agreement with Bricks & Bits Inc., a provider of energy efficiency solutions throughout Central & Eastern Europe.

Bricks & Bits Inc. provides significant expertise and an impressive list of existing clients, including Coca-Cola, McDonald’s, Hilton Hotels, Carrefour, Tesco, Danone and many others. The distribution agreement has a five-year term and provides for a minimum purchase of $2.5 million for the duration of the contract. Bricks & Bits Inc. has received non-exclusive distribution rights for Smartcool's ECO3 and exclusive distribution rights for the ESM for sales in Poland, Hungary, Czech Republic and Slovakia.

Daniel Schlitner, President of Bricks & Bits Inc, is enthusiastic about the myriad of applications for Smartcool's products. "Our customer base will benefit tremendously from the addition of the ESM and ECO3 product lines to our service offerings. We have already conducted a highly successful pilot project with a major retailer in Poland. This pilot project provided a return of invested capital in just 20 months from a Smartcool installation at a wholesale outlet store. We are looking forward to the rapid adoption and implementation of Smartcool technology by our customers throughout the region.

"We are pleased to be working with a company of Bricks & Bits’ caliber and experience,” says George Burnes, President and CEO of Smartcool. “This distribution agreement provides us with significant advantages as we expand into this strategic market. Bricks & Bits Inc. will serve as our local distribution hub and assist us in recruiting additional strong partners throughout the region."

Neither the TSX Venture Exchange nor its Regulation Services Provider accepts responsibility for the adequacy or accuracy of this release.

About Bricks & Bits
Bricks & Bits Inc., provides electrical energy saving solutions and advisory services in the areas of energy audit, energy cost cutting and energy efficiency for systems such as: lighting, motors, cooling, A/C, fans, kitchens hoods and boilers. The company also provides developers and property management companies complete outsourcing solutions for energy management. www.bricks-bits.com

About Smartcool

Smartcool Systems Inc. (TSX-V: SSC) delivers cutting edge energy efficiency and cost reduction solutions for businesses around the world. The ESM™ and ECO3™ are Smartcool's unique retrofit technologies that reduce the energy consumption of compressors in air conditioning, refrigeration and heat pump systems. Energy savings achieved by the ESM™ and ECO3™are quantifiable and the products can qualify for government and utility rebates. The technology has been validated by rigorous third party testing, government organizations and private business installations.

 

Neither the TSX Venture Exchange nor its Regulation Services Provider accepts responsibility for the adequacy or accuracy of this release.

Investor Inquiries

Mike Kordysz
Tel: +1 604 904 8632
mike.kordysz@smartcool.net

TSX-V: SSC
OTC: SSCFF
Frankfurt: R3W

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